Four Things You Should Know About Staging

You’ve probably heard about “home staging”. As the name implies, it’s all about arranging each room in your home in a way that will make the best impression on buyers. Here’s what you need to know about staging if you’re thinking of listing your property.
1. Staging can get you a higher price.
On average, a fully-staged home tends to sell for 17% more than an unstaged home of the same type in the same local market. Depending on the current market value of your property, doing some staging in your home could put thousands of extra dollars in your pocket, post-sale.
2. It can speed up the sale.
A study by the Real Estate Staging Association (RESA) showed that fullystaged homes spend an average of 90% less time on the market. So, if you need to sell quickly – without dropping your price – or you just want the comfort of having offers come in sooner, staging will definitely help.
3. You don’t have to go crazy.
Completely staging every room in your home is going to give you the full benefits of this strategy. However, you don’t have to go that far. In fact,
just implementing a few simple staging techniques to some key rooms can make a big difference.
4. Get professional help or advice.
When it comes to home staging, don’t guess at it. Get professional help or advice. As a REALTOR®, I have a lot of expertise in this area and often provide clients with proven, do-it-yourself staging tips and suggestions. If necessary, I can also recommend a professional stager.
Contact me anytime. 416-779-8732
*Morris Marketing*

Reduce Home Shopping Stress with Better Planning

When you shop for a new home, you want to have more fun than stress. Here are some tips for making the process an enjoyable adventure.
• Know your price range. Find out, in advance, how much of a new home you qualify to buy. That way, you can shop with confidence.
• Make a list. Shopping for a new home will be faster and
easier if you know what you want. Make a list of the “must haves.” For example, your list might include, “must have three bedrooms” and “must have a good-sized kitchen.”
• Take your time. When viewing a home, especially one you like, take the time to learn about all of its features and get a feel for the place. Don’t rush. That way, you won’t need to make a second visit.
• Be ready to jump on opportunities. Sometimes a home that’s perfect for you, will show up on the market. Be ready to see it right away.
Finally, try your best to enjoy the process. After all, you’re
on a journey to your next dream home!
*Morris Marketing*

How to Accelerate the Sale of Your Condo

If you’re riding a bike and want to get to your destination sooner, you need to bear down and pedal faster. And, of course, you need to make sure you’re doing that safely! So how do you “pedal faster” when you need to sell your condo quickly and still make sure you get a good price?
First of all, make your unit look its best. That means
more than just getting it clean and tidy. You need to
make sure repairs are up-to-date, even if that just means fixing a dent in the wall that you’ve lived with for years. You may also need to make some tough choices when it comes to decluttering.
Secondly, it’s important to set the right list price. That
takes a lot of expertise, market data and old-fashioned
sales savvy. If your list price is too high, buyers won’t be
interested. If it’s too low, you’ll leave money on the table.
The next thing you need to do is be flexible when it comes
to viewings. If you’re too restrictive as to when buyers can
see your unit – say, only Saturdays from four to six – then you may miss opportunities for a quick sale. A buyer might
end up buying a condo during the week before they even
get a chance to see yours on Saturday.
Finally, don’t be too firm with your desired closing date. If you’ve purchased a condo that closes in three months, and
then receive an offer with a four-month closing, consider it.
There are options, such as bridge financing, that can make it work for you.
The bottom line is, these tips take a little more “pedaling”,
but they’ll help you get to your destination – a sale – sooner.
*Morris Marketing*

Should You Worry About Competition?

Buying a home differs from purchasing most other “products” in one important respect: agreeing to the price tag doesn’t guarantee you’ll get the property! There may be competing offers. Fortunately, there is plenty that can be done to increase your chances of getting the home you want.
The most effective strategy is to be proactive. Get alerted to, and go to see properties that match your criteria the moment they come on the market. That way, you’ll get a jump on competing buyers. When you find a home you want, go in at the right price. You don’t want to pay too
much, but your offer does need to signal to the seller that you’re serious.
Effective offer presentation and negotiation also play vital roles. Having your offer presented with expertise and skill will maximize your chances of getting the deal.
Yes, competing offers can make you anxious. But, if you have the right expert working on your behalf, you can breathe a little easier.
*Morris Marketing*

AC Air Filters May not be Doing Enough

As our residential air conditioners hum throughout the summer, it’s easy to assume they are keeping indoor air clean while keeping rooms comfortable.
But their ability to “clean” the air we breathe is directly related to the quality of their filtering systems, and the volume they’re forced to handle.
Not all air filters are alike, so you need to check your air conditioner filter ratings for effectiveness, and be sure to wash or replace it as instructed.
Furthermore, filters don’t necessarily clean or purify fully.
So, if you sense that the “conditioned” air in your condo or home is compromised in its quality, you might consider supplementing your AC system with a more efficient and specialized filtering unit that can offer verifiable assurances that your air is free of specific irritants, allergens and/or toxins.
*Morris Marketing*

How badly will Ontario’s flagging housing market hurt the economy? Not as much as you think

Ontario home sales and prices have been dropping ever since January, when a new mortgage stress test and interest rate hike delivered a serious blow to the province’s housing market.
Many pundits have worried about how the slump could affect the province’s economy. But, according to a new report, the home price correction won’t have as drastic an impact as many have feared.
“The current mix of stronger government spending and moderate interest rate increases suggests the Ontario and GTA economies are expected to grow more moderately but to continue to provide underlying support for provincial real estate prices in 2018 and 2019,” reads a new report from the Canada Mortgage and Housing Corporation (CMHC), released today.
Currently, 40 per cent of Ontario household assets are tied up in real estate, after years of homeowners borrowing against their homes, spurred on by historically low interest rates.
“Consequently, a significant downturn in [home] prices could have negative repercussions on the broader Ontario economy and financial system,” writes CMHC Ontario regional economist Ted Tsiakopoulos, in the report.
But he’s quick to add that the current dip in prices doesn’t resemble the economic cycles of the 1970s and 1980s, where the underperforming housing market was exacerbated by shocks to energy sector and rising inflation.
“The current home price correction in Ontario will likely not persist as it fails to resemble the more serious downturns observed across time,” writes Tsiakopoulos. “While imbalances continue to persist, they are easing and fundamentals…will support home prices relative to historical price bust period experiences.”
Those fundamentals include high levels of immigration, balanced housing markets and increased levels of new housing supply, which should mean that the current price correction is short lived.
Tsiakopoulos predicts that home prices will grow at a moderate pace in line with the rate of inflation over the next two years. Prices are expected to range from $562,000 to $575,000 in 2018 and $570,000 to $595,000 in 2019.
“Inflation adjusted home prices in the province of Ontario should remain relatively stable and close to fourth quarter 2017 levels,” writes Tsiakopoulos. “This is good news for prospective buyers as fewer bidding wars will result in less urgency to act. For homeowners and investors it means home price expectations will need to normalize.”
*Sarah Niedoba – BuzzBuzzHome*

10 Reasons to List Your Home This Month!

Is selling your property the furthest thing from your mind? Well, here are some reasons for listing your property that you might not have considered.
1. Your property may be worth more than you think. (It’s difficult to determine market value on your own. I can calculate it for you. Give me a call.)
2. You might qualify for a better home than you anticipate.
3. Perhaps you are tired of your current property and want a change.
4. There may be homes on the market in a neighbourhood in which you’ve always wanted to live.
5. Your current property may no longer meet your needs.
6. Your neighbourhood may have changed in ways you don’t like.
7. You might be ready to downsize or upsize and you no longer want to put that off.
8. You may want to sell in the fall, so you can have a fresh start in a new home in the new year.
9. Depending on the type of home you’re considering, you could end up with lower mortgage payments or no mortgage at all.
10. You might want to move to a home that’s more conveniently located near work, family and hobbies.
Of course, you may have your own reasons for listing this month. Why not discuss them with a real estate expert? Me. I can answer your questions and explain the options available to you.

History of the RE/MAX Balloon

All brands are represented by something. Whether it is a swoosh that symbolizes one of the biggest brands in the world, a set of golden arches that represent a company that can test even the strongest of will powers, or a balloon that represents one of the biggest names in real estate, icons are arguably one of the most important parts of any brand.
At RE/MAX, the balloon represents so much more than just the company. The balloon represents the hard work and dedication put forth by each and every RE/MAX agent, allowing them to soar high above the crowd. It represents that they will go above and beyond to help you find your dream home, and shows that when you want to work with the best, you know who to turn to. The RE/MAX brand is not only a leader in the real estate industry, but is widely known as having the most productive agents in the world.
About the RE/MAX Balloon:
The RE/MAX Balloon is one of the most widely recognized symbols in North America and was first seen by spectators of the Albuquerque Hot Air Balloon Festival in 1978. In North America, there are approximately 100 RE/MAX Balloons engaged in promotional programs, with millions of people witnessing this strong corporate symbol each year as it flies high above them in the sky. The RE/MAX Balloon represents an excellent opportunity to create awareness and promote goodwill in the community and takes thousands of people on flights each year.

Lighting Matters When Selling Your House

Remember the last time you were in a furniture store or other major home retailer? Remember the fully decorated displays of furniture, appliances and other products? Some of those may have even been organized as model rooms.
What did most of those displays have in common? Chances are, they were well lit. In fact, in the retail industry, there are professionals who specialize exclusively in display lighting. It plays such an important role in showcasing and selling home products successfully that the stores are willing to absorb the expense.
The same holds true for your house. If you want to show your house well, and sell it quickly and for the best price, make sure every room is well lit. There are probably some rooms in your house where the lighting is adequate, such as the kitchen and bathrooms, and perhaps the foyer. But there are other areas where the lighting may be mediocre. Take a close look at:
• Closets
• Storage areas
• Bedrooms
• Laundry rooms
• Hallways
• The garage
If there are areas in your house that are dark or shadowy,
the solution may be as simple as installing higher wattage
bulbs, provided your fixture can accommodate them. Keep
in mind that brightness can vary significantly from one type of bulb to another. Your goal is to make the room feel bright yet comfortable on the eyes.
Also, don’t forget to open drapes and blinds. Often the best
and most pleasant source of light for a room is the sun shining through a window.
Want more tips on showing your house well? Give me a call at 416-779-8732
*Morris Marketing*

Checklist for WOW-ing a Buyer during a Viewing

Imagine you were selling your car, and a prospective buyer was on the way over to see it. What would you do? You would probably make your vehicle look as clean and shiny as possible, inside and out. The same holds true if you’re selling your home and there’s a potential buyer on the way. You want the buyer to be wow’d by your property. Here’s
a handy checklist to follow:
• Clean every room. Make your entire house look as “guest ready” as possible.
• As much as is feasible given the time, reduce clutter. Consider packing some items into boxes and storing them in the basement or garage.
• Get pets out of the house. You can take them for a walk, have a neighbour watch them, or take them to a good kennel.
• Turn on the lights, even during the day. You want each room to look bright.
• If there are any maintenance issues, such as a dripping faucet, let your Realtor know. Often, it’s best for buyers to be told rather than discover such issues themselves.
• Open the curtains, except in those rooms where the sun will be uncomfortably strong during the viewing.
• Move your vehicles from the driveway so the buyer can park there. (That can help them imagine living there, which is what you want!)
• Make sure your foyer is especially clean and uncluttered. It’s the first “room” the buyer visits.
• Avoid cooking just before a viewing. Even if the meal is wonderful, the aroma may linger. (Some people don’t like the smell of certain dishes, such as fish.)
• Freshen up the outdoor space. Mow the lawn. Sweep the walkway.
This viewing checklist will help you prepare your home quickly, so when the buyer comes in your front door, there’s a much better chance he or she will be impressed.
*Morris Marketing*